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Building Brands with Science

Transform your marketing into actionable consumer insights emotions, motivations, and interests. Our neuromarketing expertise helps OOH, SaaS, and e-commerce brands decode consumer behavior for campaigns that truly resonate.

4.5

EMOTIVE LABS Partner

Our Process

Leveraging EEG, eye tracking, and advanced experimentation tools to uncover what truly motivates your consumers.

Step-01

Identify Research Question & Hypothesis

Establish objectives, insights, and direction.

Step-02

Recruit Participants

Select globally targeted audience for testing.

Step-03

Collect Data, Analyse & Optimize

Gather insights, interpret, and refine.

Where Behavior Meets Strategy

Neuromarketing combines neuroscience & behavioral science to uncover how your audience feels, thinks, & acts.

We reveal emotional triggers and motivations to craft campaigns that truly connect and convert.

Unlocking Consumer Insights Through Neuroscience

Brands We Worked With

Ameria Bank
Oriflame
Coca Cola Armenia
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IRis

Brain Signals That We Measure

We use EMOTIV’s Performance Metrics to offer direct insights into the human brain without the need for decoding.

Cognitive Load

Measures mental effort while completing a task.

Cognitive Stress

Measures the mental strain caused by challenging tasks.

Engagement

Measures immersion in an activity.

Excitement

Measures the intensity of reactions to stimuli.

Memory

Measures how well a specific stimuli is recalled.

Interest

Measures attraction or aversion to stimuli.

Maximize the Impact of Your Outdoor Ads

Neuromarketing transforms outdoor advertising by revealing the ideal locations and creative designs that capture attention and inspire action. We ensure your billboard delivers maximum impact where it matters most.

Industries We Serve

Understand your consumers buying behaviors, interests and emotional triggers with real time neuro data.

Place Ads That Command Attention

Optimize your billboard campaigns with neuromarketing insights. From ideal locations to impactful creative design, we ensure your outdoor ads connect with audiences and deliver results.

Turn Visitors Into Loyal Buyers

Boost your eCommerce success with tailored strategies that convert browsers into customers. From optimized product pages to a seamless checkout experience, we help you increase sales and maximize ROI.

Convert Sign-Ups into Subscribers

Drive growth for your SaaS business with personalized CRO strategies. From onboarding optimization to reducing churn, we help you turn trial users into long-term customers.

Transparent Pricing System

pricing may vary based on the experiment scope and location.

Standard

The Standard Plan offers essential CRO strategies to help your startups convert more visitors into buyers/subscribers. It covers website performance reviews, optimized checkout flows, and data-driven recommendations as well as user journey flows.
$3000

Premium

Our Premium Plan delivers advanced CRO solutions tailored to SaaS and eCommerce businesses. Enjoy comprehensive user behavior analysis, A/B testing, personalized strategies, and ongoing optimization to maximize conversions, boost customer retention, and drive sustainable growth for your brand.
$5000
Popular

Enterprise

Our Enterprise Plan offers a fully customized CRO experience for SaaS and eCommerce businesses. From in-depth market research to advanced analytics, bespoke strategies, and dedicated support, we empower your business to achieve unparalleled growth and maximize long-term ROI.
Custom

Standard

Our Basic Plan provides essential insights for your outdoor campaigns. Get location analysis, creative design feedback, and audience targeting recommendations to ensure your billboard placements make an impact.
$4500

Premium

With the Premium Plan, elevate your outdoor campaigns through neuromarketing insights. Benefit from detailed location heatmaps, advanced creative testing, and audience engagement strategies to maximize visibility and ROI.
$6000

Enterprise

The Enterprise Plan delivers a fully tailored approach to OOH advertising. From comprehensive location optimization to multi-region testing, real-time audience analytics, and ongoing creative refinements, we ensure your campaigns achieve unmatched effectiveness.
Custom

Frequently Asked Questions

Explore to learn more about our approach to neuromarketing, technologies we use and find answers to your questions.

Neuromarketing combines neuroscience and marketing to understand how consumers’ brains respond to stimuli, helping businesses craft more effective marketing strategies.

Neuromarketing studies involve using tools like EEG, eye-tracking, and biometric sensors to observe and analyze emotional reactions, attention, and engagement during consumer interactions.

We use EEG (Electroencephalography), eye-tracking devices, facial expression analysis, and biometric sensors to collect data on consumer emotions and attention.

Yes, neuromarketing tools like facial recognition and EEG can measure emotions like happiness, surprise, or frustration, providing insights into how consumers emotionally engage with content.

By understanding subconscious reactions to marketing stimuli, neuromarketing helps brands create more effective campaigns that resonate emotionally and cognitively with consumers.

Unlike traditional marketing, which relies on surveys and focus groups, neuromarketing directly measures subconscious responses, providing more accurate and deeper insights into consumer behavior.

Neuromarketing is beneficial for a wide range of industries, including e-commerce, SaaS, retail, entertainment, automotive, and more, helping businesses enhance consumer experiences and increase conversion rates.

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Backed by Innovation, Powered by Expertise.

Axona Lab is proudly funded and supported by the Science and Technology Angel Network (STAN),

and driven by the cutting-edge advancements of Emotive Labs.

We combine science and technology to redefine consumer insights.

AxonaLab combines neuroscience, AI, and advanced technology to decode consumer behavior, delivering actionable insights that drive impactful marketing strategies.

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